Becoming a Prize Partner
A Prize Partner is a brand that fuels Winsom's mission to make working out rewarding. You provide the prizes or experiences, we deliver them directly into the hands of motivated, physically active college students. Whether you are a local business looking to own your campus or a national brand aiming for deep, lasting connections with the coveted 18-24 market, Winsom makes it easy. Students choose to engage with your brand while chasing their fitness goals, creating positive associations, repeat interactions and lifelong brand loyalty.
Why Partner with Winsom
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Direct Access to the 18-24 Market - Connect with college students when they are most open to brand engagement.
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Positive Brand Association - Align with health, motivation and achievement for long-term loyalty.
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Targeted Campaigns - Launch Challenges by school, region or nationwide with full control over timing and reach.
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Built-In Engagement - Students actively choose to interact with your brand, creating genuine connections.
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Trackable Results - Get clear reports on Challenge participation and prize redemptions so you can see the return on your partnership.
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Low-Risk, High-Reward - Start with just the cost of prizes or choose a paid package for greater reach. Early Prize Partner adopters can tap into $75,000 in free credit for Featured Challenges to amplify their exposure.
See How Brands Win with Winsom
A quick look at how Prize Partners connect with motivated, physically active college students and build lasting loyalty
How It Works
We make it simple for our Prize Partners to connect with motivated college students and
create lasting brand loyalty.
Create Your Challenge
Choose your prizes, set the goal for students and decide whether to target one campus, a region, or nationwide
Students Get Fit
College students accept your Challenge, hit the gym and work toward chances to win prizes
Build Brand Loyalty
Winners redeem their prize directly from you, creating a positive connection that lasts long after the Challenge ends!
Partnership Opportunities + Pricing
STANDARD
The Basics:
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Offer one fitness-based Challenge
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Product-only participation (no fee)
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Standard advertising placement
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Standard audience targeting
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Standard social media reach
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Basic performance reporting
Payment in Kind
FEATURED
Everything in Standard, PLUS...
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Enhanced campaign reporting
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Exportable participation metrics
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Branded Challenge Visuals
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Expanded participant limits
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Student segment targeting
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Challenge performance summary
$2,500 per Challenge
OR
$20,000 for 10 Challenges
OFFICIAL
Everything in Featured, PLUS...
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"Official" product of Winsom
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Category exclusivity
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Exclusive @mentions across all Winsom social platforms
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Dedicated account contact
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No Challenge limitations
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Priority placement across platforms
$40,000 per Year
